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Show Up Real is a show dedicated to putting more cash in the hands of Women of Color. Host, Catalina Del Carmen, shares sales & marketing strategies that keep your business simple, mindset focused, bank account big, and the impact even bigger. So if you are on a mission to create generational change AND you want to make a lot of money doing it, welcome to the show! Cat Del Carmen is a Guatemalan-American wife, mom, and business coach that shares sales, marketing, and mindset coaching for online coaches, consultants, and service-based business. She teaches her clients how to secure their first four-figure client and then get fully booked without working around the clock. For more on Cat Del Carmen, follow her on instagram @CatDelCarmen and visiting https://www.catdelcarmen.com/
Episodes

Tuesday Nov 25, 2025
Intentional Action vs Avoidance Action
Tuesday Nov 25, 2025
Tuesday Nov 25, 2025
In this episode, Cat shares the distinction between productive business actions and avoidance tactics -- when you are doing work to avoid the work needed to grow your business. We talk through how to know what to work on in your business and what not to work on.
Register to Middle Finger Marketing: Build an Unapologetic Personal Brand that actually Sells: https://catdelcarmen.com/middle-finger-marketing

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