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Show Up Real is a show dedicated to putting more cash in the hands of Women of Color. Host, Catalina Del Carmen, shares sales & marketing strategies that keep your business simple, mindset focused, bank account big, and the impact even bigger. So if you are on a mission to create generational change AND you want to make a lot of money doing it, welcome to the show! Cat Del Carmen is a Guatemalan-American wife, mom, and business coach that shares sales, marketing, and mindset coaching for online coaches, consultants, and service-based business. She teaches her clients how to secure their first four-figure client and then get fully booked without working around the clock. For more on Cat Del Carmen, follow her on instagram @CatDelCarmen and visiting https://www.catdelcarmen.com/
Episodes

Wednesday Dec 10, 2025
How to Be a First-Gen Wealth Builder with CFP Anna N'Jie Konte
Wednesday Dec 10, 2025
Wednesday Dec 10, 2025
In this episode, Catalina Del Carmen sits down with Anna N’Jie-Konte for a real conversation about money, survival, and building wealth from scratch. Anna shares what it was like growing up with financial instability, how that shaped her relationship with money, and what it actually takes to become a first-generation wealth builder.
They talk about risk (the kind nobody prepares you for), lifestyle creep, why “making more money” doesn’t automatically fix your money problems, and what it really means to have financial support — emotionally and strategically. This isn’t fluffy finance talk. It’s honest, practical, and rooted in self-awareness.
If you’re trying to be the one who changes the money story in your family, this episode will hit.
Follow Anna on Instagram: @annanjiekonte
Learn more at: https://www.poderwealth.com/

Tuesday Nov 25, 2025
Intentional Action vs Avoidance Action
Tuesday Nov 25, 2025
Tuesday Nov 25, 2025
In this episode, Cat shares the distinction between productive business actions and avoidance tactics -- when you are doing work to avoid the work needed to grow your business. We talk through how to know what to work on in your business and what not to work on.
Register to Middle Finger Marketing: Build an Unapologetic Personal Brand that actually Sells: https://catdelcarmen.com/middle-finger-marketing

Thursday Nov 13, 2025
How TaSheena Braxton Turned Real-Life Experience into a Coaching Career
Thursday Nov 13, 2025
Thursday Nov 13, 2025
In this episode, TaSheena Braxton talks about her path from growing up as the oldest of six in San Francisco to building a coaching business grounded in her real-life experience.
We cover the leadership skills she learned early on, the impact of her education and corporate roles, and the challenges she navigated along the way. TaSheena explains how authenticity, relationship-building, and her personal story have shaped her work and helped her grow her business.
She also shares her approach to networking, creating content, and showing up in professional spaces without losing who she is. This conversation is a clear look at how lived experience can become a powerful foundation for your coaching and leadership.
BOOK A SALES CALL FOR 1:1 COACHING HERE: https://calendly.com/catdelcarmen/consultation-call?fbclid=PAZXh0bgNhZW0CMTEAAacCUHT_JY55E5a2e-1tbKE7A7Bn_TXtmzPfDh6EZKBPc_MU5zSwpD-GmXS0mw_aem_5LeBLwZfegF56cNg-t-JOQ&month=2025-10
![[ Q4 Lock-in Series ] The Messy Middle & What Growth Actually Feels Like](https://pbcdn1.podbean.com/imglogo/image-logo/6775330/Show_Up_Real_Podcastbjugw_300x300.jpeg)
Wednesday Oct 29, 2025
[ Q4 Lock-in Series ] The Messy Middle & What Growth Actually Feels Like
Wednesday Oct 29, 2025
Wednesday Oct 29, 2025
In this episode, I’m breaking down what growth actually feels like — not the highlight reel version, but the real, uncomfortable, messy middle we all have to move through. I call it the river of misery — the space between who you’ve been and who you’re becoming.
I walk you through the four phases of growth:
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Awareness & Fear – that moment you realize you want more and it scares the hell out of you.
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Test, Learn & Create – where you start trying things, failing, learning, and doing it again.
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Discover & Play – when you start trusting yourself and experimenting more freely.
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Understanding & Becoming – when your new identity starts to feel real.
This episode is your reminder that discomfort doesn’t mean you’re off track — it means you’re evolving.
BOOK A SALES CALL FOR 1:1 COACHING HERE: https://calendly.com/catdelcarmen/consultation-call?fbclid=PAZXh0bgNhZW0CMTEAAacCUHT_JY55E5a2e-1tbKE7A7Bn_TXtmzPfDh6EZKBPc_MU5zSwpD-GmXS0mw_aem_5LeBLwZfegF56cNg-t-JOQ&month=2025-10
Takeaways:
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Growth is messy and uncomfortable — and that’s the point.
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Awareness often brings fear, but it’s the start of transformation.
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The “river of misery” is where real change happens.
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Discomfort = progress.
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Self-awareness is your best tool in the hard parts.
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Learn to respond to your inner critic, not obey it.
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Self-trust is built in the middle, not at the finish line.
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The goal isn’t to skip discomfort, it’s to move through it.
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Growth feels like chaos before it feels like clarity.
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You’re not lost — you’re becoming.
![[ Q4 Lock-in Series ] How to Choose a Goal That Actually Grows You](https://pbcdn1.podbean.com/imglogo/image-logo/6775330/Show_Up_Real_Podcastbjugw_300x300.jpeg)
Wednesday Oct 15, 2025
[ Q4 Lock-in Series ] How to Choose a Goal That Actually Grows You
Wednesday Oct 15, 2025
Wednesday Oct 15, 2025
In this episode of Show Up Real, I’m talking about how to pick the kind of goal that actually grows you — not just your business.
We’re walking through what it means to really challenge yourself this quarter, how to choose an audacious goal that stretches you, and how to face the parts of yourself that keep you playing small.
I’ll share how to identify the growth or skill your next level requires, what role your ego plays in holding you back, and how to commit to doing the work even when it’s inconvenient.
This episode is about self-awareness, accountability, and being the kind of person who does what they said they would do — even when it’s hard.
Join us by subscribing & following me on IG @catdelcarmen
For 1:1 Coaching Details, click here:
https://calendly.com/catdelcarmen/consultation-call?fbclid=PAZXh0bgNhZW0CMTEAAadbJyaFaWY68-Fqr5QyqIYAvtMRNHCKuwg7ZZRbVMdhTULXs1k2AZWu8EQoOw_aem_K5bz95LAGiM9RyndIhuwLQ&month=2025-10
![Q4 Lock-in Breakdown [ Join us in locking the f in ]](https://pbcdn1.podbean.com/imglogo/image-logo/6775330/Show_Up_Real_Podcastbjugw_300x300.jpeg)
Wednesday Oct 08, 2025
Q4 Lock-in Breakdown [ Join us in locking the f in ]
Wednesday Oct 08, 2025
Wednesday Oct 08, 2025
On today's episode Cat is sharing details about her commitment to lock in and the commitment she is challenging her clients to inside of Show Up Real.
Cat breaks down why this commitment is personal, stories of how much can happen in such a short period of time, and she breaks down the questions to ask yourself to lock into one big scary goal and the mindset shifts needed to commit.
Join us by subscribing & following me on IG @catdelcarmen
For 1:1 Coaching Details, click here:
https://calendly.com/catdelcarmen/consultation-call?fbclid=PAZXh0bgNhZW0CMTEAAadbJyaFaWY68-Fqr5QyqIYAvtMRNHCKuwg7ZZRbVMdhTULXs1k2AZWu8EQoOw_aem_K5bz95LAGiM9RyndIhuwLQ&month=2025-10

Wednesday Sep 17, 2025
How to Retire in Your 30s with Walli Miller
Wednesday Sep 17, 2025
Wednesday Sep 17, 2025
In this conversation, Walli Miller shares her inspiring journey to financial independence and early retirement at the age of 39. She shares the principles of the FIRE movement, the importance of building wealth through investing, and how to calculate your financial independence number. Walli emphasizes the significance of intentional spending and mindset shifts in achieving financial freedom, while also addressing common spending traps and the role of income in wealth building. The discussion provides valuable insights and practical strategies for listeners looking to improve their financial literacy and work towards financial independence.
Follow Walli on Instagram: https://www.instagram.com/financially_thriving/
Get on Walli's Email List: https://financiallythriving.com/subscribe/?fbclid=PAZXh0bgNhZW0CMTEAAadx-wKgZxFEizfzx3KRYcOD0bc1rkI-bGd6Jn-PRb-thQJ1_wVi_hc8e8He1Q_aem_6AI3ehqDqT6qg8LfsDeLfw
![Gerrymandering, Election Manipulation, & a Political Call to Action [ A Conversation with Texas State Representative Linda Garcia ]](https://pbcdn1.podbean.com/imglogo/image-logo/6775330/Show_Up_Real_Podcastbjugw_300x300.jpeg)
Wednesday Aug 27, 2025
Wednesday Aug 27, 2025
We are not building businesses in normal times. If you live in the United States of America, right now is the time to be aware of what is happening and have conversations about it.
On today's episode, I speak with Texas State Representative Linda Garcia about the critical issues surrounding gerrymandering, the current political climate in Texas, and the importance of community engagement in the democratic process. We discuss the implications of redistricting, the role of the President in state politics, and the strategic moves made by Democrats to break quorum in order to protect their constituents' rights. Linda emphasizes the need for active participation in politics and the power of individual votes, urging listeners to mobilize and support their communities.
To learn more about Rep. Linda Garcia and/or support her work, please visit: https://www.lindafortexas.com/
Follow Rep. Linda Garcia on Instagram: https://www.instagram.com/linda4texas

Tuesday Jul 29, 2025
Webinar Replay: Create they-are-reading-my-mind Content
Tuesday Jul 29, 2025
Tuesday Jul 29, 2025
Join SHOW UP REAL: https://catdelcarmen.com/show-up-real
DM Cat on Instagram: https://www.instagram.com/catdelcarmen

Tuesday Jul 22, 2025
How Nathalia Turned Her Launch Around inside Show Up Real
Tuesday Jul 22, 2025
Tuesday Jul 22, 2025
In this episode, Nathalia shares her recent launch for her group program strategy and results and how the coaching inside Show up Real helped her double down on selling. She shares how she makes time for content creation and they way she thinks about making offers and selling unapologetically.
We also talk mom-life, boundaries and how she integrates working on her business -- even as a breadwinner.
To learn more about Nathalia, follow her on Instagram: https://www.instagram.com/chapina.buildingwealth
Free Webinar is THIS Wednesday, July 23rd at 2pm PST, join us to learn:
How to Create they-are-reading-my-mind Content: https://catdelcarmen.com/sur-webinar
